Brand Fast-Trackers #184 – The Consumer is in Charge

Categories: Advertising, Brand Marketing Strategy, Commerce, Content Marketing, E-Commerce, General Discussion, Marketing Strategy, Mobile Marketing, Podcast Discussion

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Send to Kindle  We’ve all heard the term ‘big data’ tossed about quite a bit in the last year. But what does big data really mean and how can marketers take advantage of it? Today. we speak with a true authority in the space, Martin Doettling, CMO of Webtrends. In the past, we have spoken […]

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